Terms of service

1. The service

LossLoops analyzes marketing and sales data that you connect or upload, and reports where a business's customer journey is losing value and which fixes are likely to be worth the most. We may improve, change or remove features over time; if we remove something material you're paying for, we'll tell you in advance.

2. Accounts

• You must be at least 18 and give accurate information.
• Keep your sign-in details secure and tell us promptly at info@hitselectagency.com if you suspect unauthorized access. You're responsible for what happens under your account.
• Agency admins control who in their agency has access, and to which client businesses.

3. Your data

• You own it. Data you or your clients connect or upload (“Customer Data”) remains yours or theirs. You give us permission to host, process and analyze it only to provide LossLoops to you, and as described in our privacy policy.
• You have the right to share it. You confirm you have each client business's permission to connect its accounts and upload its data, and that collecting that data, including any personal information about its customers, complied with applicable law and the business's own privacy notices.
• We act on your instructions. For personal information in Customer Data, we act as your service provider (processor). We don't sell it, use it for advertising or use it for anyone else.
• You can take it with you. You can export reports while your account is active and during the 30-day read-only period after it ends. After that, Customer Data is deleted as the privacy policy describes.

4. Connected services

LossLoops connects to services such as Google, Meta, HighLevel and CallRail with read-only access you authorize. Your use of those services is governed by their own terms. We aren't responsible for their availability, accuracy or changes to their APIs, and a feature that depends on one may stop working if the provider changes or withdraws access.

5. Acceptable use

You agree not to:

• upload data you don't have the right to use, or use LossLoops to process data unlawfully;
• try to access another agency's data, probe or bypass our security, or test vulnerabilities without our written permission (report issues to info@hitselectagency.com; see our security page);
• overload the service, scrape it, or resell or sublicense access except to your own clients as LossLoops allows;
• copy, reverse engineer or build a competing product from LossLoops.

6. Fees

Access is currently invite-only and free of charge. Before we start charging, we'll give you at least 30 days' notice of the prices, and you can close your account before then without paying anything. Once paid plans apply, fees are billed in advance through Stripe, are non-refundable except where the law requires, and exclude taxes. If a payment fails, your account may become read-only after a grace period.

7. Results are estimates

LossLoops' findings are estimates based on the data available and stated assumptions. They are not guarantees of revenue, profit or any outcome, and they depend on the completeness and accuracy of the data provided. You remain responsible for the business decisions you and your clients make.

8. Our intellectual property

LossLoops, including its software, methods and design, belongs to us. We grant you a limited, non-exclusive, non-transferable right to use it for your agency and your clients during your subscription. If you send us feedback, we may use it without obligation to you.

9. Confidentiality

Each of us will protect the other's non-public information with at least reasonable care and use it only for the purposes of this agreement.

10. Disclaimer

Except as expressly stated in these terms, LossLoops is provided “as is” and “as available”. To the extent the law allows, we disclaim all implied warranties, including merchantability, fitness for a particular purpose and non-infringement, and we don't promise the service will be uninterrupted or error-free.

11. Limitation of liability

To the extent the law allows, neither party is liable for indirect, incidental, special, consequential or punitive damages, or for lost profits, revenue or data, even if advised of the possibility. Each party's total liability arising from this agreement is limited to the greater of the amount you paid us in the 12 months before the claim and US$100. These limits don't apply to your payment obligations, to either party's indemnity obligations, or to liability that can't be limited by law.

12. Indemnity

You will defend and indemnify us against third-party claims arising from Customer Data you provided without the necessary rights or permissions, or from your breach of section 5.

13. Ending the agreement

You can close your account at any time. We can suspend or end access if you materially breach these terms and don't fix it within 15 days of notice, or immediately if needed to protect the service, other customers or the law. When access ends, the read-only and deletion periods in section 3 apply. Sections 3, 7 to 12 and 14 survive.

14. Governing law and disputes

These terms are governed by the laws of the State of Utah, without regard to its conflict-of-laws rules. Any dispute will be brought exclusively in the state or federal courts located in Utah, and both parties consent to their jurisdiction.

15. General

We may update these terms; for material changes we'll email agency admins at least 30 days before they take effect, and continuing to use LossLoops after that means you accept them. You may not assign these terms without our consent; we may assign them to a successor. If any part is unenforceable, the rest still applies. These terms, with the privacy policy, are the whole agreement between us about LossLoops.

16. Contact

Hit Select, Utah, USA. info@hitselectagency.com